Meet Our Team

The Core Team

Dan Stein aka DJ Fresh

Co-founder / CEO

Dan brings 25 years of experience in both music and tech. Chart-topping, multiplatinum music producer and record label owner Dan aka DJ Fresh has held lead AI engineering and management roles at companies like General Bioinformatics, GLG Group and Stability AI.

Nico Pellerin

Co-founder / Chief Architect

Nico is a skilled expert with a diverse background in both technology and music. He has made significant contributions as a Frontend Developer at AI startup Neutone.

Chris Gilbert


Chris Gilbert is a prominent figure in the music and tech industries, with over $300m raised for projects, successful ventures in record companies and tech firms, and advisory roles in companies listed on the London Stock Exchange. Among his many achievements, he co-founded Infectious Records, which later merged with Mushroom Records. He also established Crosstown Songs, a venture that amassed an impressive catalogue before being successfully sold to KKR/Bertelsmann (BMG).

Benn Jordan

Creative Director

Benn is a music industry innovator known for challenging traditional distribution models and advocating for ethical music business practices. His experience includes consulting for Bandcamp, founding an educational YouTube channel on music industry economics, and emphasising ethical practices in AI audio technology.​

Declan McGlynn

Director of Communications

Declan McGlynn has had a distinguished career as a leading music technology journalist, working for and with the likes of Rolling Stone UK, DJ Magazine, Google, Resident Advisor, the BBC, Splice, Water & Music, Native Instruments, Universal Music Group and many more.

Ausrine Skarnulyte

Corporate Finance Director

Ausrine has a broad spectrum of experience in both corporate and financial capacities. She has spearheaded midcap IPOs and RTOs on AIM, providing comprehensive support to executive teams in areas ranging from financial, and legal due diligence to audits and company valuations.​

Michael Pelczynski

Chief Strategic and Innovation Officer

Michael is a music industry leader, strategist, economist and music rights expert. Previously as VP of Strategy at SoundCloud, he architected, licensed and launched an award-winning new streaming model, led global business strategy and established the company's future fan-powered business. Prior to SoundCloud, Michael directed rights administration at Warner Music Group, overseeing royalties and reporting across six label divisions totalling $440m in annual revenue.​

Advisory Board

Joshua Hodge

Josh is the Founder and CEO of The Audio Programmer (TAP). TAP is the centrepoint for music software development, whether it's building teams to create audio apps or discussing the latest advancements in music technology. In his role at TAP, Josh has created partnerships with some of the biggest music tech companies in the world, including Ableton, Focusrite, SONOS, Super HiFi, TikTok and many more.​

Romanna Dadral

Romanna Dadral is a highly experienced lawyer specialising in intellectual property. Her experience spans media, entertainment, sports and tech where she has been advising clients for over 10 years in global companies such as Warner Bros Discovery and Meta. She brings this corporate experience to her business consulting and coaching services, working with entrepreneurs, C-Suite, athletes and public figures.

Will Ballard

Will Ballard brings two decades of tech leadership from startups to large ventures and has been working with AI technology since the mid-1990s. Previously the CTO at Gerson Lehrman Group, he's now the CEO of Civitas Group. As EVP at In Demand Media, one of the largest online content providers, he was responsible for a 13% audience share on the internet in 2011.​